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Brand inc creates brand DNA for SA’s new VoD OnTapTV

Brand inc creates brand DNA for SA’s new VoD OnTapTV

Aug 31, 2016 | Brand development

Recently launched, a new video on demand (VoD) service called ONTAPtv.com is revolutionising the way we consume our entertainment. Developing the name and brand DNA from scratch, Brand inc Creative Group helped birth the company that is taking South Africa by storm....
Unpredictable SA sports sponsorship market full of opportunities

Unpredictable SA sports sponsorship market full of opportunities

Aug 17, 2016 | Sports Sponsorship

South African sports sponsorship is a volatile market at the moment. With the economic downturn from 2015 continuing through 2016, the ever weakening Rand and political pressures playing more of a role in sport now than ever before, big corporates are being far more...
5 ways the live sports experience is changing in SA

5 ways the live sports experience is changing in SA

Aug 5, 2016 | Marketing Trends, Sports Marketing

It’s an exciting time to be a sports fan. Globally, innovation is happening at break-neck speed, from wearable cameras to cutting-edge stadia, exciting partnerships between sports properties, sponsors and channels, while big data and its analysis is having an impact...

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